Intentional design that transforms spaces and places into immersive experiences, blending elevated aesthetics, thoughtful details, and purpose.
Strategic guidance for events of every scale, bringing clarity, creative direction, expert planning, and seamless execution.
Purpose-driven conferences designed to engage audiences, elevate brands, and deliver polished experiences from concept to close.
High-impact launch experiences and activations that bring brands to life through bold ideas, strategic storytelling, and memorable engagement.
Thoughtfully curated retreats and experiences designed to inspire connection, strengthen culture, and create lasting impact.
Elevated private events defined by distinctive design, exceptional details, and highly personalized, seamless guest experiences.
As a Pensacola native with deep roots across the Southeast, founder Briana Taylor has built an unmatched network of trusted vendors, creatives, venues, and industry professionals that allows Social ICON to deliver elevated experiences with intention and precision.
Social ICON specializes in event design, complex event logistics, event consulting for corporate events, brand activations, non-profit galas, corporate retreats, luxury weddings, destination celebrations, and curated experiential events designed to leave a lasting impression. Whether planning an intimate waterfront celebration, a large-scale corporate experience, or a destination event abroad, every detail is approached with creativity, excellence, and intentionality.
From luxury celebrations across the United States to destination events in London and Hawaii, Social ICON has planned experiences around the globe while remaining grounded in one simple mission: to become more than an event planner, but a true partner in bringing each client’s vision to life.
We begin with your goals, audience, vision, and priorities to understand what success looks like and build the right event strategy.
We translate your objectives into a thoughtful event concept, defining the experience, creative direction, scope, and path to execution.
We work with trusted, proven vendor partners, thoughtfully selecting the right team to meet your vision, standards, budget, and needs.
Every detail is meticulously planned, tracked, and coordinated—from timelines and logistics to vendors, staffing, and guest experience.
Our experienced production team and activation staff manage every moving part onsite, ensuring a polished, seamless experience from start to finish.
We evaluate the experience, gather feedback, review key outcomes, and identify insights that help measure success and inform what comes next.
